We previously provided an overview of the Google Cloud services ecosystem (https://alten.capital/blog/google-cloud-services-partner-ecosystem-growth). Today, we’ll review a 2025 update for Alphabet’s Google Cloud services partners.
Please refer to Alten Capital’s prior article for an overview of Google Cloud and its services partner ecosystem (https://alten.capital/blog/sizing-up-the-gcp-services-ecosystem).
Google Cloud continues to expand its consulting and services partner ecosystem, adding approximately 740 new partners in the past year - a 34% growth rate. The Middle East experienced the highest expansion (81% growth), followed by South America at 49%. All regions saw notable growth.
The most growth has been among smaller consulting partners, particularly those with fewer than 500 employees.
Google Cloud now has over 2,900 services partners, with a majority of their headcount in Asia.
A significant portion of GCP services partners are small firms - 44% have fewer than 50 employees, and more than half have fewer than 100 team members.
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